Why do I release courses free?

Don’t get me wrong, I don’t release all courses free. But I understand the situations when ppl don’t have money, and they still want to learn.

When I release free courses guess what happens: people rush to enrol!!!

Did you believe what I have just said above? You shouldn’t have.

And if you did, here is the issue: the less you request for the course the less people value it. Fact. Checked. Verified.

I teach people for 10 years now, 5 of them through prerecorded materials. People just can enrol and study. But they usually don’t.

    Firstly, for the reason described above: 

Any free course is considered less valuable. 

It doesn’t matter if you have squeezed the knowledge you carefully accumulated over the years, structured it, broken into digestible pieces, made presentations, recorded tutorials, and told all of your family to “shut up!” (gently it would sound “be quiet”) for a week so that I could record the lessons.

It doesn’t matter that you have invested your time and soul.

Price matters: the course is more attractive when the price is biting.

   Secondly, for the reason that it is not about the course at all. When people want to achieve something and the opportunity presents itself, there are always another reasons you can’t go for it right now.

– A free course available only now? Oh such a shame.. I am on my vocation.. I am busy with kids.. I have to work double shift.. I don’t have pc.. I am in the hospital… I am on the moon.

Those things signal about mental blocks. They still from you. First opportunities. Then your dreams. Then your life.

Don’t let them.

I will still keep releasing my free courses time to time, for those who are fed up with agreeing to walk on the sidewalk. If it is you. See my previous post and grab this course.

The vision takes time to be born

Dear reader! Looking at what you are doing online, the project you are working on, and the ideas you propel, I can instantly see how to make you famous and influential. How to make you a history maker, a legacy builder. But passing this vision down to you turned out to be more challenging than I thought.

They say one image is worth a 1000 words. I say: one clear image of how and where to move is worth 1000 hours. Malcolm Gladwel says 10000 ).

Dear reader, you have great ideas, and many good projects are sitting in your head. They might perish there, never revealed to the world due to many factors. Some of them are related to mental blocks, others to not knowing what steps to take and how to move strategically. Some of them are related to sporadic movement, which only leads to a waste of time and energy. But the main reason is an unclear image of your future.

What do you need to have this image? 3 things:

1. See (and clearly understand) your passion to change something specific (improve, invent, show a different perspective, create a system or solution)

2. See people’s needs, pain, and suffering you want to resolve, soothe, eradicate. See means: feel them, understand them, get passionate about people who go through them. Know their stories. Know their pain.

3. Finally, see the steps on how to move from suffering to resolution with compassion. (Not only design, but test, and ensure it works.) Compassion is the key, because you can’t help if you are careless about what people go through.

Just those 3 things for starters are a long journey. The journey of understanding yourself and others. Unfortunately, I can’t put the map in 3 words or a 1-hour consultation, despite seeing it. My ability to see is in my years of understanding myself and others. It is not in marketing, product design.. or those technical things I teach. It is in compassion and understanding of human nature.

I do want to make this vision available to you. But sometimes It takes some students a few years to get a clear road map for themselves and their unique vision. Because to see, you have to grow, you have to get experience, you have to dig deep in yourself and in knowledge.

Reality is: you have to have patience. Nothing good is just born overnight.. There is time to grow in the “womb”. Same for a vision. Same for your life’s road map. For you to see it, it has to be born.

Let’s see how well you know me

Here are 10 things about me I probably haven’t told you, and # 6 was a secret till today.

Here we go😁

1. I have started learning 8 languages, and 6 of them I didn’t take too far.. Never progressed with these ones:

– Arabic & French – Love the sound, just wanted to capture some basics,

– Ivrit – That was when I was looking for my vocation in school, I thought maybe I should focus on different languages,

– French & Spanish – wanted to add value to myself for job opportunities

– Italian – I was 18 and stupid and thought the Italian guy would propose.. thanks God he did not and I speak Greek instead 😉

2. My Granny on father’s side was blind, but she was very strong and confident, so I never thought of her as a person with special needs. I adopted her confidence in myself, despite all downsides, I always knew there was a way, whatever happened!

3. My first job was at a furniture studio where I repaired old furniture with my friend (also a young girl). We did a full refurbishment of soft furniture pieces like armchairs and any type of sofa. Since then, I know I can be good at any job I choose.

4. I discovered entrepreneurship when I was 13. I was designing and sewing clothes for Barbie dolls, later I was selling snacks and beer on the street, and then I moved to candies and chewing gums (small items had a higher margin profit). Also, I was trying to hide my identity so that my classmates wouldn’t recognize me. Although I loved the feeling of winning in this area and doing well, I was ashamed of having the need for additional money. As my classmates were from families with full wallets.

5. As a teenager, I was dreaming of adopting children. I don’t know where this desire came from, as I hadn’t met by then someone who had adopted or someone who had been adopted. I have no idea what influenced this. I literally have seen it in a dream.

6. I stole a pig from the school in the second grade. Not the real one. We had little plastic pigs to learn to count to 20. We had to embark on a school excursion to a museum with the class, and the teacher had forgotten me and locked me in the classroom. I had to wait 3 hours for them to come back. I needed to pee, and I was struggling to stay still because of this 😂. So I opened the teacher’s closet to get distracted and decided to compensate myself with a small gift. When the teacher came back, I did not complain or cry; I was happy. The next year, younger pupils had to learn counting to 19 only.

7. I had a natural talent for drawing since I was little. My mom tried to help me develop it and took me to the studio. But I was not accepted due to my age. Later, I had other interests and never came back to that studio. But I envied kids who did. I thought my drawings were better; however, I wanted to know the pro techniques.

8. I started my book writing career at the age of 11-12 when the physics teacher asked me to create an illustrated brochure about fire security. And I did. My 30 pages of A4 illustrated text instructions for kids won the competition between schools. I got my first “Sharp” calculator as a prize. I wasn’t told it was a competition.🥲

disorder

9. I had an obsessive compulsive desorder from childhood till my 33 year. This disorder negatively impacted my personal and professional life. I healed it myself through the literature and conscious application of invented individual techniques for a few years. I simply couldn’t afford to work with a professional therapist. When I share with professionals the symptoms and methods I used to heal, they freeze in awe. Since then, I don’t understand why other people can’t do the same 🤣

10. I had such a minimalistic lifestyle in my 20s that I could pack my bags within 30 minutes and be ready to depart to another country on a contract when my agent called with an urgent invitation. My luggage was simple and light, and I was free.

PS: I have just remembered that I also learned German in school )

How to spot psychological content produced by AI

Look out for phrases:

You are not alone..

– Worse part..

– It’s not a character flow..

– You keep showing up..

– You are not broken..

Although this things are nice to hear and readers will appreciate for a short time. Once people will start to understand that it is a cookie cutter they will stop respecting you as an author.

Try replacing these phrases with other creative forms of speech.

Especially avoid using it in books. Find your own voice for the book. I have more to share on my book writing training that you should join. I am serious.

Interested in content strategy…

I remember last year I made a live broadcast about Social Media Content plan and people were disappointed. The topic turned out to be very attractive and many responded. But when I said that content plan starts with your product, which is the CONTENT of your persona, your depth and your personality net value, some people disconnected from the call.

The truth is: you have to develop the depth inside of you to be able to project it into outside. Otherwise you will have to chase the trends and will eventually burn out

Which production is easier to produce

– Blogging is easier than Book writing

– Book Writing is easier than Course Production

– Course production is easier than YouTube Production

– YouTube Production is easier than a full Social Media Production

– Social Media Production is easier than a Individual Coaching Program